Privacy Policy

PennyCannon Limited (“PennyCannon“, “we“, “us“, or “our“) respects your privacy and is committed to protecting the personal information you share with us. This Privacy Policy explains what data we collect, why we collect it, how we use it, and the choices you have about your information. It applies to www.pennycannon.com and any related services, content, emails, or applications (collectively, the “Services“).


1. Who We Are

Data Controller: PennyCannon Limited
3/86 Archers Road, Glenfield 0629, Auckland, New Zealand
Email: supports@pennycannon.com

We comply with the New Zealand Privacy Act 2020 and, where applicable, the EU/UK GDPR and California Consumer Privacy Act (CCPA).


2. Information We Collect

Category Examples Source
Information you provide Name, email address, comments, account credentials, survey responses Directly from you via forms, emails, or account signup
Transactional data Purchase details, billing address, affiliate ID, partial payment card data (tokenised) Payment processors & affiliate platforms
Automatically collected IP address, device type, browser, referring URL, time‑stamps, pages viewed, clickstream Cookies, log files, analytics pixels
Marketing & affiliate tracking UTM parameters, ad ID, referrer ID, click ID, conversion events Affiliate networks, advertising partners
Usage data Scroll depth, link clicks, video plays, reading time First‑party analytics (Matomo) & third‑party analytics (Google Analytics 4)

We do not knowingly collect data from children under 13. If you believe a child has provided personal info, contact us and we will delete it.


3. Cookies & Tracking Technologies

We use cookies, web beacons, pixels, and local storage to:

  • Remember your preferences and login sessions;
  • Analyse site performance and visitor behaviour;
  • Track clicks and sales generated via affiliate links to ensure commission is credited correctly;
  • Measure the effectiveness of email campaigns and advertising.

You can control cookies through your browser settings; however, disabling cookies may limit certain features.


4. How We Use Your Information

  1. Provide and maintain the Services – operate the website, process transactions, display content.
  2. Affiliate attribution – confirm that a purchase or sign‑up originated from PennyCannon so we can earn commission.
  3. Communications – send newsletters, marketing offers, transactional messages, and important service updates.
  4. Analytics and improvements – monitor trends, fix bugs, develop new features, and enhance user experience.
  5. Legal compliance – comply with tax, accounting, and regulatory obligations, and respond to lawful requests.

Legal Bases (GDPR‑applicable users)

  • Consent – email marketing, cookies.
  • Contract – delivering paid content or digital products.
  • Legitimate Interests – security, fraud prevention, and improving the Services.
  • Legal Obligation – record‑keeping for tax and financial reporting.

5. How We Share Information

Recipient Purpose Safeguards
Service providers (hosting, payment processors, email platforms, analytics suppliers) Operate core infrastructure, process payments, send emails, analyse traffic Data Processing Agreements; restricted to necessary info
Affiliate networks & advertisers (e.g., ClickBank, Warrior+, Amazon Associates) Track referral IDs, validate conversions, pay commissions Pseudonymised IDs; no direct personal info shared unless required for payout validation
Law enforcement / regulators Respond to lawful requests, court orders, or legal process Verified request and minimum required disclosure
Business transfers In connection with a merger, acquisition, or asset sale Notice provided and options to opt‑out where required

We do not sell your personal information for monetary consideration.


6. International Data Transfers

Your data may be processed in countries outside New Zealand (e.g., United States, EU, Singapore). Where required, we rely on:

  • Standard Contractual Clauses (SCCs) approved by the European Commission;
  • Data Processing Agreements ensuring equivalent protections;
  • Your explicit consent for specific transfers.

7. Data Retention

We keep personal data only as long as necessary for the purposes outlined in this Policy, unless a longer retention period is required by law. Typical periods:

Data Type Retention Period
Email subscriber data Until you unsubscribe or after 24 months of inactivity
Purchase & affiliate transaction records 7 years (tax & accounting)
Analytics logs (pseudonymised) 26 months

8. Your Privacy Rights

Depending on your jurisdiction you may have the right to:

  • Access – request a copy of personal data we hold about you;
  • Rectify – correct inaccurate or incomplete information;
  • Erase – request deletion of your personal data (subject to legal limits);
  • Restrict or object – limit or oppose certain processing activities;
  • Data portability – obtain your data in a common format;
  • Opt‑out of marketing emails and targeted advertising;
  • Non‑discrimination (CCPA) – no penalty for exercising privacy rights.

To exercise these rights, email supports@pennycannon.com. We will respond within one calendar month (30 days) or the timeframe required by law.


9. Security Measures

We employ technical and organisational measures to safeguard your information, including:

  • HTTPS/TLS encryption;
  • Firewalls and DDoS protection;
  • Role‑based access controls;
  • Regular backups and software updates;
  • Third‑party penetration testing.

No internet transmission is entirely secure; we cannot guarantee absolute security.


10. Marketing Communications

You may receive marketing emails or newsletters if you opted in. You may unsubscribe at any time by clicking the “unsubscribe” link in the email or contacting supports@pennycannon.com. Transactional or service‑related messages are still sent when necessary.


11. Third‑Party Links

Our Services contain links to websites and services operated by third parties, including affiliate offers. We are not responsible for their privacy practices. Please review the privacy policies of any third‑party site you visit.


12. Changes to This Privacy Policy

We may update this Policy periodically. Material changes will be notified via email or prominent notice on the Site. Your continued use of the Services constitutes acceptance of the revised Policy.


13. Contact Us

If you have questions or concerns about this Privacy Policy or our data practices, contact our Privacy Officer:

PennyCannon Limited
3/86 Archers Road, Glenfield 0629, Auckland, New Zealand
Email: supports@pennycannon.com


Thank you for trusting PennyCannon with your personal information. We remain committed to transparency and user choice in all our data practices.

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